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	<title>ADOstrategies &#187; Email crossmedia</title>
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		<title>Much ADO about Media: 2011 Predictions</title>
		<link>http://www.adostrategies.com/blog/2011/01/02/much-ado-about-media-2011-predictions/</link>
		<comments>http://www.adostrategies.com/blog/2011/01/02/much-ado-about-media-2011-predictions/#comments</comments>
		<pubDate>Sun, 02 Jan 2011 22:41:14 +0000</pubDate>
		<dc:creator>ado</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Android]]></category>
		<category><![CDATA[App Stores]]></category>
		<category><![CDATA[Applications]]></category>
		<category><![CDATA[Automobile crossmedia]]></category>
		<category><![CDATA[Brand Marketing]]></category>
		<category><![CDATA[Business Models]]></category>
		<category><![CDATA[Buzz]]></category>
		<category><![CDATA[communications]]></category>
		<category><![CDATA[Creative]]></category>
		<category><![CDATA[cross-media]]></category>
		<category><![CDATA[eBooks]]></category>
		<category><![CDATA[Email]]></category>
		<category><![CDATA[Email crossmedia]]></category>
		<category><![CDATA[Event Coverage]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Financial]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Home Appliances]]></category>
		<category><![CDATA[Instant Messaging]]></category>
		<category><![CDATA[Interactive Crossmedia]]></category>
		<category><![CDATA[International Strategy]]></category>
		<category><![CDATA[iPhone]]></category>
		<category><![CDATA[Location Based Services]]></category>
		<category><![CDATA[Maps]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[mcommerce]]></category>
		<category><![CDATA[Media Planning]]></category>
		<category><![CDATA[Mobile Adveritising]]></category>
		<category><![CDATA[Mobile Applications]]></category>
		<category><![CDATA[Mobile Browsing]]></category>
		<category><![CDATA[mobile commerce]]></category>
		<category><![CDATA[Mobile Communications]]></category>
		<category><![CDATA[Mobile Content]]></category>
		<category><![CDATA[Mobile Development]]></category>
		<category><![CDATA[Mobile Internet]]></category>
		<category><![CDATA[Mobile Marketing]]></category>
		<category><![CDATA[mobile music]]></category>
		<category><![CDATA[Mobile Search]]></category>
		<category><![CDATA[Mobile statistics]]></category>
		<category><![CDATA[Mobile Strategy]]></category>
		<category><![CDATA[Mobile Video]]></category>
		<category><![CDATA[Mobile website]]></category>
		<category><![CDATA[Movies Crossmedia]]></category>
		<category><![CDATA[music]]></category>
		<category><![CDATA[Nokia]]></category>
		<category><![CDATA[OOH Crossmedia]]></category>
		<category><![CDATA[Outside Japan]]></category>
		<category><![CDATA[Physical Crossmedia]]></category>
		<category><![CDATA[Print Crossmedia]]></category>
		<category><![CDATA[Products]]></category>
		<category><![CDATA[Radio Crossmedia]]></category>
		<category><![CDATA[Search]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Social connect]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Social media advertising]]></category>
		<category><![CDATA[statistics]]></category>
		<category><![CDATA[Strategy]]></category>
		<category><![CDATA[Travel cross-media]]></category>
		<category><![CDATA[TV Crossmedia]]></category>
		<category><![CDATA[TV Shows crossmedia]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[VOIP]]></category>
		<category><![CDATA[Web crossmedia]]></category>
		<category><![CDATA[Website Tools]]></category>
		<category><![CDATA[WhitePaper]]></category>
		<category><![CDATA[Widgets]]></category>
		<category><![CDATA[Wireless Data]]></category>

		<guid isPermaLink="false">http://www.adostrategies.com/?p=1679</guid>
		<description><![CDATA[We have entered 2011 and I have to say the first decade did fly by rather quickly for us in the mobile industry.   I am a big fan of JWT and their things to watch deck.  I thought I would share it and highlight the top 10 in my mind for those realigning and [...]]]></description>
			<content:encoded><![CDATA[				<p>We have entered 2011 and I have to say the first decade did fly by rather quickly for us in the mobile industry.   I am a big fan of JWT and their things to watch deck.  I thought I would share it and highlight the top 10 in my mind for those realigning and creating a  mobile strategy this year.</p>
				<div id="__ss_6306251" style="width: 425px;"><strong><a title="JWT: 100 Things to Watch in 2011" href="http://www.slideshare.net/jwtintelligence/2f-100-things-to-watch-in-2011-6306251">JWT: 100 Things to Watch in 2011</a></strong><object id="__sse6306251" classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="510" height="426" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowScriptAccess" value="always" /><param name="src" value="http://static.slidesharecdn.com/swf/ssplayer2.swf?doc=2f100thingstowatchin2011-101222142649-phpapp02&amp;stripped_title=2f-100-things-to-watch-in-2011-6306251&amp;userName=jwtintelligence" /><param name="name" value="__sse6306251" /><param name="allowfullscreen" value="true" /><embed id="__sse6306251" type="application/x-shockwave-flash" width="425" height="355" src="http://static.slidesharecdn.com/swf/ssplayer2.swf?doc=2f100thingstowatchin2011-101222142649-phpapp02&amp;stripped_title=2f-100-things-to-watch-in-2011-6306251&amp;userName=jwtintelligence" name="__sse6306251" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
				<div style="padding: 5px 0 12px;">View more <a href="http://www.slideshare.net/">presentations</a> from <a href="http://www.slideshare.net/jwtintelligence">JWTIntelligence</a>.</div>
				</div>
]]></content:encoded>
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		<title>ADObjects,Inc Mobile Cross-Media Newsletter ( September 2010)</title>
		<link>http://www.adostrategies.com/blog/2010/09/07/adobjectsinc-mobile-cross-media-newsletter-september-2010/</link>
		<comments>http://www.adostrategies.com/blog/2010/09/07/adobjectsinc-mobile-cross-media-newsletter-september-2010/#comments</comments>
		<pubDate>Wed, 08 Sep 2010 00:39:19 +0000</pubDate>
		<dc:creator>ado</dc:creator>
				<category><![CDATA[Email crossmedia]]></category>
		<category><![CDATA[Interactive Crossmedia]]></category>
		<category><![CDATA[International Strategy]]></category>
		<category><![CDATA[Mobile Marketing]]></category>

		<guid isPermaLink="false">http://www.adostrategies.com/?p=1422</guid>
		<description><![CDATA[September 2010 Happy New 5771 Year שנה טובה ADObjects, Inc wishes a Happy New Year to its Jewish Friends and Colleagues!  This is the Year of Peace and Prosperity.  Shana Tova! ADO Expands with Office in the Big Apple [New York City] from August 2010 ADObjects, Inc has been involved in a variety of high-level strategic [...]]]></description>
			<content:encoded><![CDATA[				<p>September 2010<br />
				Happy New 5771 Year <img src="http://gallery.mailchimp.com/17fb3ca9856f55f4ae1ea1c3e/images/smart_phone_collage.png" border="0" alt="" width="260" height="350" align="right" />שנה טובה<br />
				ADObjects, Inc wishes a Happy New Year to its Jewish<br />
				Friends and Colleagues!  This is the Year of Peace and<br />
				Prosperity.  Shana Tova!</p>
				<hr /><a href="http://www.adostrategies.com/about">ADO Expands with Office in the<br />
				Big Apple [New York City] from August 2010 </a></p>
				<p>ADObjects, Inc has been involved in a variety of high-level strategic projects and partnerships that has enabled an expansion of the company&#8217;s presence to New York City.  Presently we have two official office locations:</p>
				<p>ADOcrossmedia [ USA/East Coast:]<br />
				Clinton Ave,  Brooklyn, NYC USA  11238</p>
				<p>ADObjects, Inc  [ Canada/West Coast- HQ]<br />
				400-601 W. Broadway, Vancouver, BC, Canada V4Z 4C2.</p>
				<p>This expansion  further supports the release and growth of the ADOcrossmedia Platform <em>( A Mobile Cross-Media Business Acceleration Service | Cross-Media Marketing Service) </em><br />
				* New ADOcrossmedia Website coming soon<br />
				<a href="http://www.adobjects-inc.com/"><img src="http://gallery.mailchimp.com/17fb3ca9856f55f4ae1ea1c3e/images/adocrossmedia_logo_white.1.bmp" border="0" alt="" width="150" height="76" /></a></p>
				<hr /><a href="http://www.adostrategies.com/newsevents">ADO Hosts Mobile Entrepreneur Guests from Japan and Finland during NYC Advertising Week September 27~Oct 1st</a></p>
				<p>ADObjects, Inc in collaboration with Finnish Mobile Industry Association, <a href="http://www.finnmob.com/"> FinnMob </a>and Japanese Group, <a href="http://www.eagle-inc.jp/recent-announcements/eaglenytour2010">Eagle-Inc.JP</a> will be hosting a week of planned events for Visiting Mobile CEO&#8217;s  during <a href="http://www.advertisingweek.com/index.php">Advertising Week in NYC</a> during Sept 27~Oct 1st.   For more information and  interest in participating, Please contact masumi@adostrategies.com</p>
				<p><img src="http://gallery.mailchimp.com/17fb3ca9856f55f4ae1ea1c3e/images/Advertising_Week_Banner.bmp" border="0" alt="" width="550" height="100" /></p>
				<hr /><a href="http://www.adostrategies.com/blog/2010/07/21/adobjects-collaborates-with-mefs-m-commerce-guide-with-japanese-cross-border-strategic-partnerships/">ADO Collaborates with the MEF on the 2010 m-Commerce &#8220;Whitepaper&#8221;</a></p>
				<p>In Cooperation with <a href="http://www.m-e-f.org/initiatives/m_commerce/">MEF</a>, ADObjects, Inc brings in the valuable overseas experience from Japan in m-Commerce as part of the International Guide on m-Commerce.  ADObjects, Inc provides leading edge consultancy services in the areas of mobile marketing and m-Commerce as well as building revenue generating partnerships with overseas companies looking toward market entry into North America. This guide has comprehensive examples and case studies from both leaders in Japan; SONY FeliCa and Entermotion.  <a href="http://www.adostrategies.com/blog/2010/07/21/adobjects-collaborates-with-mefs-m-commerce-guide-with-japanese-cross-border-strategic-partnerships/">Learn More</a></p>
				<p><img src="http://gallery.mailchimp.com/17fb3ca9856f55f4ae1ea1c3e/images/Mef_Banner.bmp" border="0" alt="" width="550" height="84" /></p>
				<hr /><a href="http://www.adostrategies.com/newsevents">ADO a Judge for the upcoming SMAATO Mobile Advertising Awards 2010 </a></p>
				<p>This is the Second year of participation for ADObjects, Inc to be a Judge for the upcoming SMAATO Mobile Advertising Awards.  Results presented on October 7th.  Learn More</p>
				<p><img src="http://gallery.mailchimp.com/17fb3ca9856f55f4ae1ea1c3e/images/smaato_banner.bmp" border="0" alt="" width="550" height="125" /></p>
				<p><a href="http://www.adostrategies.com/blog"><br />
				<strong>Reader Feedback Highlights From ADO Blog&#8230; Top 5 Posts for August 2010</strong></a></p>
				<p>•   <a href="http://www.adostrategies.com/blog/2010/08/30/why-it-is-better-to-be-an-api-and-not-a-client-twitter-strategy-and-smart/"> Why it is better to be an API and Not a Client? Twitter Strategy and Smart.</a> August 30, 2010</p>
				<p>•   <a href="http://www.adostrategies.com/blog/2010/08/17/getting-started-with-mobile-marketing-4-insights-to-guide-your-strategy/"> Getting Started with a Mobile Marketing. Four insights to Guide your Strategy. </a> August 17, 2010<br />
				* Reposted from Marketing Sherpa Article <a href="https://www.marketingsherpa.com/article.php?ident=31686">www.marketingsherpa.com</a><br />
				•    <a href="http://www.adostrategies.com/blog/2010/08/05/the-android-trajectory-shows-world-domination-all-in-the-momentum/">The Android trajectory shows World Domination, it is all in the momentum</a>.     August 5, 2010<br />
				•    <a href="http://www.adostrategies.com/blog/2010/08/05/html5-vs-flash-does-one-bad-apple-spoil-the-bunch-do-we-now-have-two/">HTML5 vs. Flash: Does One Bad Apple Spoil the Bunch?</a> August 5, 2010<br />
				•   <a href="http://www.adostrategies.com/blog/2010/08/04/torch-that-growing-moss-on-the-blackberry-bush-poised-for-mobileopensocial-mos/"> Torch that growing MOS on the Blackberry Bush. Poised for MobileOpenSocial</a> August 5, 2010<br />
				<img src="http://gallery.mailchimp.com/17fb3ca9856f55f4ae1ea1c3e/images/adostrategies_logo_white.2.bmp" border="0" alt="" width="160" height="75" /></p>
				<hr />Great Mobile and Online events | Greater offers | Up to 50% Discounts</p>
				<p>In Partnership with several different organizations, ADObjects has been involved as a Media Sponsor and Production Chair for some great Mobile Events coming this Sept and October.</p>
				<p>1] <strong>APPNATION</strong> September 13-14 San Francisco Moscone Convention Center.   <a href="http://www.appnationconference.com/home.php">http://www.appnationconference.com</a>.    If you sign-up using the ADObjects-Inc Promotions code you can get <strong>50%</strong> off the ticket price.  Promotion Code: <strong>MGFC50</strong></p>
				<p>2] <strong>INTERNETMARKETINGCONFERENCE | VANCOUVER</strong> September 21-23  Four Seasons Hotel Vancouver.  <a href="http://www.internetmarketingconference.com/vancouver">http://www.internetmarketingconference.com/vancouver</a>.  If you sign-up using the ADObjects-inc Promotions code you will get <strong>20%</strong> off the ticket price. Promotion Code:<strong> ADOIMCM </strong></p>
				<p>3] <strong>INTERNETMARKETINGCONFERENCE- MOBILE | NEW YORK</strong> October 12-13  Helen Mills Theater.  <a href="http://www.internetmarketingconference.com/newyork">http://www.internetmarketingconference.com/NewYork.</a> If you sign-up using the ADObjects-inc Promotions code you will get <strong>20%</strong> off the ticket price. Promotion Code: <strong>ADOIMCM</strong></p>
				<p><img src="http://gallery.mailchimp.com/17fb3ca9856f55f4ae1ea1c3e/images/conferences.jpg" border="0" alt="" width="550" height="71" /></p>
				<hr />CEO Corner<br />
				<img src="http://gallery.mailchimp.com/17fb3ca9856f55f4ae1ea1c3e/images/Picture_101s_small.jpg" border="0" alt="" hspace="10" width="94" height="80" align="left" />Greetings!   It was a hot summer wasn&#8217;t it.   Even though we have entered September it still feels like the heat wave is still here.  At ADObjects, Inc   we are closing in our our third year as a company focused on revenue generating Strategic Development and Mobile  Media solutions for our clients.  We launched ADOstrategies.com  ( Strategic Consultancy) at the start and have found a wide array of opportunities that expanded from the basic strategy analysis work,  mobile media and mobile marketing campaigns to large event planning and cross-border go-to-market execution.</p>
				<p>Over the last couple of months we have had some great projects with some clients over in Japan and we have taken a greater role in Mobile Marketing Education,  Media Planning and New Event Series Chairing as well.   We were asked to help out with the Internet Marketing Conference- Mobile in New York City this fall, and we set-out to create a <em>new unique event </em>around &#8220;Cross-Media marketing convergence between Online and Mobile&#8221;  as the underlying theme.   We are constantly getting contacted by many companies, brands and publishers that have asked about &#8221; The best way to go mobile when they are still grappling with budgets for online and social.  Yes- mobile is important they say, but we have been prioritizing online and social first, should we build a mobile application? What is the best way to do it? &#8220;    Our answer to them is that mobile does not have to be separated, but incorporated into the Strategies of Online/Social and Traditional from the beginning as a complementary solution to get more out of the existing Online, Media campaigns and strategies.  This is the topic we hope to deeply cover during the upcoming <a href="http://www.internetmarketingconference.com/newyork">Internet Marketing Conference- New York.</a></p>
				<p>In addition we will be running two sets of Mobile Marketing Educational Series.  For More information contact,  masumi@adostrategies.com</p>
				<p>1) <strong>Mobile Marketing BootCamp</strong> Sept 21st, 2010, Vancouver, BC   <a href="http://www.regonline.com/register/checkin.aspx?EventId=854749">learn more</a><br />
				2) <strong>Mobile Marketing BootCamp</strong> Oct 12th 2010, New York, New York <a href="http://www.regonline.com/register/checkin.aspx?EventId=836286">learn more</a></p>
				<p>Come and learn about how to integrate Mobile into your Marketing Plan!  We will be doing hands on training of mobile website, mobile application, mobile SMS products.</p>
				<p>In addition, We at ADO have been constantly obsessed recently with &#8220;What mobile can achieve to both complement and  measure traditional media campaigns as a transitional new method for print, TV, Radio, OOH strategies from the start&#8221;.  We see Mobile as a way to give the Broadcast medium better way to be  measured with mobile as well as building up a consistent audience database that can be used for more efficient engagement moving forward.  We have been working on some new unique solutions that we hope to bring to the market in the near future.</p>
				<p>With our &#8220;Newly formed Presence in New York City,  we are excited to expand our footprint with Brands, Agencies, Publishers, Media Companies supporting  business acceleration services and solutions.  Our focus is to work with partners and  bring &#8220;New Revenue&#8221; to their existing business via Mobile with clear milestones and plans.</p>
				<p>If you are in the neighborhood, drop buy and say Hello!</p>
				<p>Sincerely,</p>
				<p>Matthew Snyder</p>
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		<item>
		<title>Analog meet Digital&#8230;.Snail Mail and Google Maps</title>
		<link>http://www.adostrategies.com/blog/2010/04/01/analog-meet-digital-snail-mail-and-google-maps/</link>
		<comments>http://www.adostrategies.com/blog/2010/04/01/analog-meet-digital-snail-mail-and-google-maps/#comments</comments>
		<pubDate>Fri, 02 Apr 2010 05:48:12 +0000</pubDate>
		<dc:creator>ado</dc:creator>
				<category><![CDATA[Email]]></category>
		<category><![CDATA[Email crossmedia]]></category>
		<category><![CDATA[Maps]]></category>
		<category><![CDATA[analog]]></category>
		<category><![CDATA[digital]]></category>
		<category><![CDATA[GMail]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Google Maps]]></category>
		<category><![CDATA[physical]]></category>
		<category><![CDATA[snailmail]]></category>
		<category><![CDATA[syracuse university]]></category>

		<guid isPermaLink="false">http://www.adostrategies.com/?p=654</guid>
		<description><![CDATA[I saw this today and thought is was another fun example of Analog meet Digital. Published in Yanko Design about Google Envelopes, students from Syracuse University came up with this concept of automating your email to work with the main mail system in Envelopes that are actually maps that have the route of how the [...]]]></description>
			<content:encoded><![CDATA[				<p>I saw this today and thought is was another fun example of Analog meet Digital. Published in <a href="http://www.yankodesign.com/2010/03/30/google-envelopes-beta-of-course/">Yanko Design about Google Envelopes</a>, students from Syracuse University came up with this concept of automating your email to work with the main mail system in Envelopes that are actually maps that have the route of how the actual Envelop will travel.  We forget about 20 years ago we were sending letters to our friends instead of the real-time messaging of them. Just in one generation we have shifted from an analog experience to a digital one.  Going back to the analog one could be quite nostalgic for more meaningful delivery of messages in all the clutter of a crowded digital mailbox.</p>
				<p><a rel="attachment wp-att-655" href="http://www.adostrategies.com/blog/2010/04/01/analog-meet-digital-snail-mail-and-google-maps/google-envelopea/"><img class="alignleft size-large wp-image-655" title="google envelopeA" src="http://www.adostrategies.com/wp-content/uploads/2010/04/google-envelopeA-530x393.jpg" alt="" width="530" height="393" /></a><a rel="attachment wp-att-656" href="http://www.adostrategies.com/blog/2010/04/01/analog-meet-digital-snail-mail-and-google-maps/google-envelopeb/"><img class="alignleft size-large wp-image-656" title="google envelopeB" src="http://www.adostrategies.com/wp-content/uploads/2010/04/google-envelopeB-530x403.jpg" alt="" width="530" height="403" /></a><a rel="attachment wp-att-657" href="http://www.adostrategies.com/blog/2010/04/01/analog-meet-digital-snail-mail-and-google-maps/google-envelope1/"><img class="alignleft size-large wp-image-657" title="google envelopeC" src="http://www.adostrategies.com/wp-content/uploads/2010/04/google-envelope1-530x420.jpg" alt="" width="530" height="420" /></a></p>
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