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July 2011 Archive

CleanSlate 2011 FREE Ticket Raffle Terms and Conditions

FREE Ticket Raffle CleanSlate 2011 – Terms & Conditions (T&C)

By using the signing up for CleanSlate 2011 Raffle ( CSR), you are agreeing to be bound by the following terms and conditions (“Terms of Use”).  More information on the event can be found at http://cleanslate.ontrackevents.com/index.cfm

ACKNOWLEDGMENT & ACCEPTANCE

By registering and/or using and/or visiting the Service, including but not limited to the products, services, content, applications or other features that may be available from time to time in connection with the Service, you agree that you have read and understood this Agreement (“Agreement”) and that your membership in the Service shall conform to both its terms and conditions (“Terms of Service”) and its privacy policy as stated explicitly in this document.

The Offer is provided by and operated by ADObjects, Inc and therefore this Agreement is also between “You or Member” and ADObjects, Inc

We are under no obligation to provide you with any particular number of advertisements or contests for this offer.

THE SERVICE

This Contest itself is completely free of charge to you. No Purchase necessary.

After successful registration, you may receive email  about offers, the latest exciting events and information surrounding CSR .

You can invite your friends and Colleagues to join CSR mobile via by the email sign-up and they can avail the same service.

There could be up to and more then 100,000 entries, so the chances to win could be 1 in 100,000

This Contest is open and targeting US Citizens above the age of 18 years.  Please be prepared to show proof of age when picking up the Tickets.

-          A random lucky-draw of the list will be selected as the “Winner”

THE GUIDELINES

Features of the Contest

The Contest is ONLY for email sign-up by pm (5pm) EST Friday 7/15  from the batch of emails received.  Winners will be informed via Email before 2pm EST Monday 7/18. Winners will have to acknowledge acceptance by 5pm EST otherwise we will inform alternative Winners.

d. Tickets will be Valid  for July 19th They can be picked up ONLY after the confirmed acceptance Karen Healy (at the Registration deck)

e. Seating is not guaranteed


Pay-per-like, is this the new cross-media ad format?

This diagram was just posted in an article in Venturebeat surrounding the DEMO conference.  The company that has created a unique advertising model across all formats is a company called Integrate.com.

In this model mobile is just one of the many channels.   We at ADO beleive that mobile is more then just a channel like the others, it is a basic element to the overall essence of advertising that works with the other channels in a concept we call  Cross-Screening.

In a recent presentation by Kevin Kelly, Wired Magazine,  he coins the phrase “Screening” that is another example of what we mean by cross-screening


Making the case for Mobile Cross-Media Marketing Strategies

In this recent chart released by Barclay’s, Mobile is not even a pimple compared to the spend in the other media channels.  This makes the case even stronger that if you are looking at a mobile strategy, it is not how much you spend for mobile, but rather how you integrate it into the other areas of spend.   As a mobile device is with you all the time, it is a good medium to link those other media strategies directly to a CRM that entails mobile.

I have been evangelizing the concept of multi-screen marketing or “SCREENING”.   Convergence media strategies is the right way to go for any media planner or buyer that is moving media dollars to the traditional areas to make sure mobile is part of the mix to build that conversion tracking and user engagement strategy along the way.

News & Events

AppLause: Live Mobile Music

Coming on 12.12.12 exclusive Live Music App Competition and Event @Limelight NYC

 

 

 

ALL NYC Mobile Branded App Show-Off Oct 1st 2012

Come See us at Branded App MXM Oct 1st, NYC. http://branded-app-oct-1-2012.eventbrite.com/

ADObjects speaks about Responsive Web Design ( Brandhackers NYC 7/23/12)

Brandhacker Meet-up ( Responsive Web Design)   NYC July 23rd Monday

 

 

Loyalty MXM ( Jun 18th w/Digital Screen Media Association)

Learn about Mobile Cross-Media and Loyalty Programs at the next MXM on June 18th @NYCPoly with the Digital Screen Media Association and AppNation

Responsive MXM ( April 24th @IAB)

Come and learn the differences between Responsive Web Design vs. Mobile Web Design using the case study of Obama vs. Romney

more

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